SUCCES STORY ON PRIVATE SECTOR
Customer
International franchise of fast food
Goals
Choice of places to open new restaurants in Spain.
Eratema Solution
Development and implementation of statistical models for forecasting of sales from the location and point of sale features.
Output
Computer program that provides sales forecast to three-year view of a potential opening depending on the point of sale and the restaurant design.
Estimation for customer
Optimization of the ROI of the resources invested in the expansion plan by allowing you to evaluate sales that would reach a restaurant with specific design in a specific location.
- Choice of optimal locations.
- Quantification of the ROI in the development of design elements.
Application Sectors
Companies that have at least 50 points of sale or duty-free as fast-food chains, supermarkets, telephone operators, fashion shops, banks and saving banks, etc.