-
• Group dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. * Rough estimate for consumer profile public collection online. For other caseloads budget request.
Surveys: 100 online, personal or telephonic interviews. A survey is based on making a list of questions to the target public using a quiz in order to know and quantify the views and habits of the citizens about the topic that the customer is interested on. Quantitative research is based on the study of the elements that can be measured and quantified to establish the strength of association or correlation among key aspects, generalization, objectification and extrapolation of the resultss. * Rough estimate for consumer profile public collection online. For other caseloads budget request.
Mystery shopping in the competitor’s facility. This exercise involves carrying out pseudo buys by a “mystery customer”, who evaluates a list of predefined parameters of the facility and the person who is attending them, such as the identification of the facility, state of the facilities, image of the person attending, speed, dedicated time, knowledge of the product or defense over competitors. * Rough estimate 5 stores in the same city.
Primary data from observation in situ and secondary data: Data Mining: It will allow us to get information of the environment and influence area. All the techniques are complementary or supplementary depending on the design of each particular project. Combination of different methodologies during the research will enrich the obtained information.
Group dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. * Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Surveys: 100 online, personal or telephonic interviews. A survey is based on making a list of questions to the target public using a quiz in order to know and quantify the views and habits of the citizens about the topic that the customer is interested on. Quantitative research is based on the study of the elements that can be measured and quantified to establish the strength of association or correlation among key aspects, generalization, objectification and extrapolation of the results. * Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Group Dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. * Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Surveys: 100 online, personal or telephonic interviews. A survey is based on making a list of questions to the target public using a quiz in order to know and quantify the views and habits of the citizens about the topic that the customer is interested on. Quantitative research is based on the study of the elements that can be measured and quantified to establish the strength of association or correlation among key aspects, generalization, objectification and extrapolation of the results. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Hall Test of the product: 30 interviews testing the product. Técnica mediante la cual se presenta un producto terminado o un prototipo del mismo a un grupo de consumidores y se les hace una serie de preguntas mediante un cuestionario. The goal is to know the views and attitudes of the individuals and it will allow us to generalize to the rest of the market. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Group dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Hall Test brand/logo/name: 30 interviews. Technique where a brand/logo/name of a product or its prototype is presented to a group of consumers to know their opinion using a questionnaire. The goal is to know the views and attitudes of the users and it will allow us to generalize their conclusions to the rest of the market. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Group dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Surveys: 100 online, personal or telephonic interviews. A survey is based on making a list of questions to the target public using a quiz in order to know and quantify the views and habits of the citizens about the topic that the customer is interested on. Quantitative research is based on the study of the elements that can be measured and quantified to establish the strength of association or correlation among key aspects, generalization, objectification and extrapolation of the results. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Primary data from online or onsite observation of your competitors facilities. Localized visit to local competition. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Group dynamics. Group dynamics are based on meetings of 6 or 8 people with a specific profile, where they debate about a topic or they solve a problem during a limited period of time (from 60 to 90 minutes) in an empathetic atmosphere. In this context, the views of the participants are enriched and nourished from each other getting in-depth information enhanced by mutual contributions and reflections. The meeting is moderated by an expert in moderating groups. Qualitative research allows the exploration of social relationships and description of the reality as experienced by the consumers in order to find as many qualities as possible observing the individual and their relationship to the object of investigation. The customer can monitor the process in situ staying in an adjoining room with a spy mirror or closed-circuit television or via video streaming, which makes it easier to observe the technique on site with no need to travel. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Surveys: 100 online, personal or telephonic interviews. A survey is based on making a list of questions to the target public using a quiz in order to know and quantify the views and habits of the citizens about the topic that the customer is interested on. Quantitative research is based on the study of the elements that can be measured and quantified to establish the strength of association or correlation among key aspects, generalization, objectification and extrapolation of the results. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.
Hall Test brand/logo/name: 30 interviews. Technique where a brand/logo/name of a product or its prototype is presented to a group of consumers to know their opinion using a questionnaire. The goal is to know the views and attitudes of the users and it will allow us to generalize their conclusions to the rest of the market. *Rough estimate for a consumer profile public collection online. For other caseloads budget request.Go to Top
